Marketplace — how customers find you

How search, filters and the homepage pick businesses, what actually improves your visibility, and how reviews work.

On the Stylingcorner Marketplace, customers search for businesses, compare them and book. This article explains what is selected and sorted on.

The basic condition is simple: only published profiles appear at all. No plan and no setting bypasses that.

How search works

A search term is matched against your business name, your short description, your specialties and the names of your visible services. Synonyms are included: someone searching for “hairdresser” also finds salons listed as Coiffeur.

  • Filters: category, town, minimum rating, and whether a business is verified.
  • Sorting: relevance, rating, price ascending, price descending, distance and newest.
  • Without an explicit choice, relevance applies.

Relevance takes into account the verified badge, a known starting price, your average rating and the fact that reviews exist at all.

The starting price is your cheapest service that is bookable online. Without PRO no service is bookable online, so a Free profile has no starting price: it loses the corresponding relevance point and sorts last when customers sort by price — “no known price” is not the same as “cheap”.

The homepage

The homepage presents businesses in several rows: recommendations, businesses nearby, businesses available today, new on Stylingcorner, and featured businesses.

A profile quality score is calculated for this selection. The strongest factors are:

  • the verified business badge
  • the ability to book online
  • a known starting price
  • your average rating and whether reviews exist
  • a logo, at least one image, and at least three images
  • a filled-in short description

“New on Stylingcorner” is based on the date you first published. Taking your profile offline and publishing it again does not change that date.

Sponsored slots on the homepage can be requested under Marketing → Promote your salon. A request is not a booking: it does not start a placement and nothing is charged online — every request is reviewed, and availability is confirmed only on approval. Sponsored slots are always labelled as such. There are still no newsletter tools or automated marketing campaigns.

What you can actually do

  1. Publish your profile and keep it complete.
  2. Upload a logo and at least three good photos.
  3. Write a short description — it is the text on your result card.
  4. Choose your main category, further categories and specialties carefully; they control the terms you are found under.
  5. Maintain your services with prices and, with PRO, make the right ones bookable online.
  6. Check that your address is correct — without a usable address you are found less well in nearby searches.

Unclaimed listings

Some businesses exist on the Marketplace as a basic listing that nobody owns yet. Such a listing is marked “Is this your business?” and can be claimed free of charge. How that works is described in “Getting started”.

Reviews

Only someone who booked with you through the Marketplace and whose appointment is completed and in the past can leave a review. Every review is therefore tied to a real visit. There is no way to review walk-ins or appointments you entered yourself.

  • Exactly one review is possible per appointment.
  • It consists of 1 to 5 stars, optionally a text of up to 2000 characters, and optionally attributes such as “friendly” or “on time”.
  • The customer can change their review for 30 days.
  • The author is shown as a first name plus the initial of the last name, for example “Anna M.”

You can reply publicly to each review exactly once and edit that reply later. Owner and managers may reply. Publishing your reply for the first time notifies the customer; editing it later does not.

In Stylingcorner PRO you see the average, the count, the distribution, the number from the last 30 days and your response rate. You can filter by stars and by whether you have already replied.

You cannot hide, delete or edit a review. There is no reporting function in Stylingcorner PRO yet; unlawful content is handled through Stylingcorner's moderation.

Last updated: 2026-09-20

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Marketplace — how customers find you | Stylingcorner PRO